Data protection information

We are pleased that you are visiting our website. Data protection and data security when using our website are important to us. With this data protection information, we would like to inform you about the extent to which personal data is processed when you use our website and the purposes for which this is done. We also inform you about the rights you have to protect your data.

1. Name and address of the controller

We are the controller responsible for the processing of your personal data within the meaning of Art. 4 No. 7 GDPR:

ADVERAKI GmbH

Pfefferkrug 61

22397 Hamburg

Tel: +49 (0)1724616761

E-mail: info@adveraki.com

Represented by: Marc Hudoffsky

Sales tax ID: DE369700974

2. Data processing when visiting our website

2.1. General information

2.1.1. Data security

We use suitable technical and organisational security measures to protect your data against accidental or intentional manipulation, partial or complete loss, destruction or against unauthorised access by third parties (e.g. TSL encryption for our website), taking into account the state of the art, the implementation costs and the nature, scope, context and purpose of the processing as well as the existing risks of a data breach (including its probability and effects) for the data subject. Our security measures are continuously improved in line with technological developments.

We will be happy to provide you with more detailed information on request. For this purpose, please contact the persons listed under para. 1 above.

2.1.2. Cooperation with processors

As with any company, we also use external domestic and foreign service providers to process our business transactions (e.g. for IT, logistics, telecommunications, sales and marketing). These service providers only act in accordance with our instructions and are contractually obliged to comply with data protection regulations within the meaning of Art. 28 GDPR.

If your personal data is passed on, this is done on the basis of existing order processing relationships.

2.1.3. Requirements for the transfer of personal data to third countries

As part of our business relationships, your personal data may be passed on or disclosed to third-party companies. These may also be located outside the European Economic Area (EEA), i.e. in third countries. Such processing takes place exclusively for the fulfilment of contractual and business obligations and to maintain your business relationship with us. We will inform you about the respective details of the transfer at the relevant points below.

The European Commission certifies that some third countries have a level of data protection comparable to the EEA standard by means of so-called adequacy decisions (a list of these countries and a copy of the adequacy decisions can be found here: https://ec.europa.eu/info/law/law-topic/data-protection/international-dimension-data-protection/adequacy-decisions_en). In other third countries to which personal data may be transferred, however, there may not be a consistently high level of data protection due to a lack of legal provisions. If this is the case, we ensure that data protection is adequately guaranteed. This is possible via binding corporate rules, standard contractual clauses of the European Commission for the protection of personal data pursuant to Art. 46 para. 1, 2 lit. c GDPR (the standard contractual clauses are available at https://eur-lex.europa.eu/legal-content/EN/TXT/?uri=CELEX%3A32021D0915&locale-en), certificates or recognised codes of conduct. Please contact the organisations listed under para. 1 if you would like more information on this.

2.1.4. No automated decision-making (including profiling)

We do not intend to use personal data collected from you for automated decision-making (including profiling).

2.1.5. No obligation to provide personal data

We do not make the conclusion of contracts with us dependent on you providing us with personal data beforehand. As a customer, you are under no legal or contractual obligation to provide us with your personal data. However, we may only be able to provide certain services to a limited extent or not at all if you do not provide the necessary data. If this should exceptionally be the case in the context of the products and services offered by us presented below, you will be informed of this separately.

2.1.6. Legal obligation to transfer certain data

We may be subject to a special legal or statutory obligation to provide the lawfully processed personal data to third parties, in particular public authorities (Art. 6 para. 1 sentence 1 lit. c GDPR).

2.2. What personal data is processed?

When you use our website, the following categories of personal data are collected, stored and processed by us:

"Log data": When you visit our websites, a so-called log data record (so-called server log files) is stored temporarily and anonymised on our web server. This consists of:

Page from which the page was requested (so-called referrer URL)
Device used
Name and URL of the requested page
Date and time of the call
Description of the type, language and version of the web browser used
IP address of the requesting computer
transferred data volume
Operating system
Browser type and version
Meta and communication data
Message as to whether the call was successful (access status/Http status code)
GMT time zone difference

"Hosting": We use the following external service provider to host our website: Wix.com Ltd, Nemal St. 40, 6350671 Tel Aviv, Israel.

The service provider will only act in accordance with our instructions and has been contractually obliged to comply with data protection regulations in accordance with Art. 28 GDPR.

The service provider uses servers all over the world for hosting. Therefore, your personal data may also be transferred to third countries, i.e. countries outside the EEA. The processing takes place exclusively for the fulfilment of contractual and business obligations and for the maintenance of your business relationship with us (legal basis is Art. 6 para. 1 sentence 1 lit. b or lit. f GDPR).

The European Commission certifies that some third countries have a level of data protection comparable to the EEA standard through so-called adequacy decisions. In other third countries to which personal data may be transferred, however, there may not be a consistently high level of data protection due to a lack of legal provisions. If this is the case, we ensure that data protection is adequately guaranteed. Any transfer to such a third country fulfils one of the following requirements: (i) conclusion of the standard contractual clauses or a comparable instrument recognised by the competent authority of the EU, the United Kingdom or Switzerland; or (ii) ensuring the existence of other appropriate safeguards in accordance with Art. 46 GDPR or an equivalent provision within the applicable data protection laws.

Further information on the purpose and scope of data collection and its processing by the hosting provider and the level of protection guaranteed can be found in the provider's "Addendum regarding data processing - users", available at https://www.wix.com/about/privacy-dpa-users and in its subsequent privacy policy https://www.wix.com/about/privacy.

"Contact form data": When contact forms are used, the data transmitted through them is processed (e.g. surname and first name, address, company, email address and the time of transmission).

2.3. Purpose and legal basis of data processing

We process the aforementioned personal data in accordance with the provisions of the GDPR, the other relevant data protection regulations and only to the extent necessary. Insofar as the processing of personal data is based on Art. 6 para. 1 sentence 1 lit. f GDPR, the purposes mentioned also represent our legitimate interests.

The processing of log data serves statistical purposes and to improve the quality of our website, in particular the stability and security of the connection (legal basis is Art. 6 para. 1 sentence 1 lit. f GDPR).

The processing of contact form data is carried out to process customer enquiries (legal basis is Art. 6 para. 1 sentence 1 lit. b or lit. f GDPR).

If the processing of the data requires the storage of information in your terminal equipment or access to information that is already stored in the terminal equipment, Section 25 para. 1, 2 TDDDG is the legal basis for this.

2.4. Duration of data processing

Your data will only be processed for as long as is necessary to fulfil the above-mentioned processing purposes; the legal bases specified in the context of the processing purposes apply accordingly. With regard to the use and storage duration of cookies, please refer to para. 2.4.1 and 2.4.2.

Third parties engaged by us will store your data on their system for as long as is necessary in connection with the provision of the services for us in accordance with the respective order.

You can find more details on the storage period under point. 2.4.1 and 2.4.2.

2.5. Use of cookies, plug-ins and other services on our website

2.5.1. Cookies

We use cookies on our website. Cookies are small text files that are assigned to the browser you are using and stored on your hard drive by means of a characteristic character string and through which certain information flows to the location that sets the cookie. Cookies cannot execute programmes or transfer viruses to your computer and therefore cannot cause any damage. They serve to make the website more user-friendly and effective overall, i.e. more pleasant for you.

Cookies can contain data that makes it possible to recognise the device used. In some cases, however, cookies only contain information on certain settings that are not personally identifiable. However, cookies cannot directly identify a user.

A distinction is made between session cookies, which are deleted as soon as you close your browser, and permanent cookies, which are stored beyond the individual session. In terms of their function, a distinction is made between cookies:

Technical cookies: These are strictly necessary to move around the website, use basic functions and ensure the security of the website; they do not collect information about you for marketing purposes or store which websites you have visited;
Performance cookies: These collect information about how you use our website, which pages you visit and, for example, whether errors occur when using the website; they do not collect any information that could identify you - all information collected is anonymous and is only used to improve our website and to find out what interests our users;
Advertising cookies, targeting cookies: These are used to offer the website user customised advertising on the website or offers from third parties and to measure the effectiveness of these offers; advertising and targeting cookies are stored for a maximum of 13 months;
Sharing cookies: These are used to improve the interactivity of our website with other services (e.g. social networks); sharing cookies are stored for a maximum of 13 months.

The legal basis for cookies that are absolutely necessary to provide you with the expressly requested service is Section 25 para. 2 No. 2 TDDDG. Any use of cookies that is not absolutely technically necessary for this purpose constitutes data processing that is only authorised with your express and active consent in accordance with Section 25 para. 1 TDDDG in conjunction with Art. 6 para. 1 sentence 1 lit. a GDPR. is permitted. This applies in particular to the use of performance, advertising, targeting or sharing cookies. In addition, we only pass on your personal data processed by cookies to third parties if you have given your express consent in accordance with Art. 6 para. 1 sentence 1 lit. a GDPR.

2.5.2. Cookie Policy

Our website uses technical cookies and an analysis tool from our hosting service provider as a performance cookie. Statistics are used to provide an overview of the behaviour of site visitors and show how they interact with our website. The information collected is not suitable for identifying you. You can obtain further information via the link https://support.wix.com/en/article/wix-analytics-understanding-the-behavior-overview.

2.6. Social media plug-ins

We currently use the following social media plug-ins on our website:

LinkedIn:

The integration of social media plug-ins into this site and our social media pages on the LinkedIn platform serve the purpose of direct and active communication with our customers and interested parties. We provide information there about our products, news and promotions.

We use the so-called two-click solution. This means that when you visit our website, no personal data is initially passed on to the providers of the plug-ins. You can recognise the provider of the plug-in by the marking on the box above its initial letter or the logo. Only if you click on the marked field and thereby activate it will the plug-in provider receive the information that you have accessed the corresponding website of our online offering. In addition, the data described under para. 2.2 of this data protection notice are transmitted.

Further information on the purpose and scope of data collection and its processing by the plug-in provider can be found in the data protection information provided by this provider below. There you will also find further information on your rights in this regard and setting options to protect your privacy:

LinkedIn Ireland Unlimited Company

Wilton Place, Dublin 2, Ireland. Information from the third-party provider on data protection can be found at https://www.linkedin.com/legal/privacy-policy?trk=homepage-basic_footer-privacy-policy.

3. Your rights as a data subject

You can exercise your rights as a data subject with regard to your processed personal data by contacting us using the contact details provided at the beginning of Section 1. above at any time. As the data subject, you have the right to

to request information about your data processed by us in accordance with Art. 15 GDPR. In particular, you can request information about the purposes of processing, the category of data, the categories of recipients to whom your data has been or will be disclosed, the planned storage period, the existence of a right to rectification, erasure, restriction of processing or objection, the existence of a right of appeal, the origin of your data if it was not collected by us, as well as the existence of automated decision-making including profiling and, if applicable, meaningful information on its details;
in accordance with Art. 16 GDPR, to immediately request the correction of incorrect data or the completion of your data stored by us;
in accordance with Art. 17 GDPR, to demand the erasure of your data stored by us, unless the processing is necessary for exercising the right of freedom of expression and information, for compliance with a legal obligation, for reasons of public interest or for the establishment, exercise or defence of legal claims;
in accordance with Art. 18 GDPR, to demand the restriction of the processing of your data if the accuracy of the data is disputed by you or the processing is unlawful;
in accordance with Art. 20 GDPR, to receive your data that you have provided to us in a structured, commonly used and machine-readable format or to request that it be transferred to another controller ("data portability");
pursuant to Art. 21 GDPR to object to the processing if the processing is based on Art. 6 para. 1 sentence 1 lit. e or lit. f GDPR. This is particularly the case if the processing is not necessary for the fulfilment of a contract with you. If it is not an objection to direct advertising, we ask you to explain the reasons why we should not process your data as we have done when exercising such an objection. In the event of your justified objection, we will examine the situation and either discontinue or adapt the data processing or point out to you our compelling reasons worthy of protection on the basis of which we will continue the processing;
in accordance with Art. 7 para. 3 GDPR, to withdraw your consent once given to us at any time (including before the GDPR came into force, i.e. before 25 May 2018) - i.e. your voluntary, informed and unequivocal expression of your consent to the processing of the personal data concerned for one or more specific purposes by means of a declaration or other unambiguous confirmatory act - if you have given such consent. The consequence of this is that we may no longer continue the data processing based on this consent in the future and
in accordance with Art. 77 GDPR, to complain to a data protection supervisory authority about the processing of your personal data in our company.

4. Changes to the data protection information

Our data protection information is regularly reviewed in light of the further development of data protection law and technological or organisational changes to determine whether it needs to be adapted or supplemented. You will be informed of any changes here.

Status: August 2024